Colors, the collection of fragrances by Benetton is derived from the brand’s very DNA: color. The two feminine perfumes, in pink and turquoise, are presented in a campaign that conveys values such as diversity, multiculturalism, beauty, and optimism.
Through its latest launch the Italian brand offers a new way of looking at the world via a diverse, positive palette of colors. A new universe of fragrances for celebrating something that differentiates us —but also brings us together.
The bottles are sculpted in smooth, curved lines and culminate in a top with a powerful, iconic design: the shape of the Benetton logo in brilliant metallic gold.