PUIG Puig joins Sustainable Markets Initiative Fashion Task Force

The SMI is a private-sector coalition aimed at accelerating the transition towards a more sustainable future and its Fashion Task Force is focused on sustainable solutions in the global fashion, textile and apparel sector.

In joining the SMI Fashion Task Force, Puig reaffirms its commitment to building a better world in line with the values and principles put in place by three generations of family leadership.

The Sustainable Markets Initiative Fashion Task Force is chaired by Federico Marchetti, technology entrepreneur and sustainable fashion pioneer. Since its inception, the SMI’s Fashion Task Force has been delivering action in multiple areas where Puig will be able to join forces and generate significant value in bringing about true change and a positive impact within the fashion industry.