The story of Eric Buterbaugh Los Angeles begins with a boy in Oklahoma: a boy, Eric Buterbaugh, who loved nice-smelling things and collected scores of perfume bottles – with a particular penchant for French labels. That passion for fragrance inhabits him still.
A career in fashion led Buterbaugh to Dallas, Los Angeles and to London, where he ran Gianni Versace’s flagship store. A man with a singular gift for friendship, Eric Buterbaugh was soon socializing not only with the designer, but also with a glamorous coterie of celebrity clients, supermodels and society folk.
In 1998 he returned to LA and reinvented himself as a floral designer. Propelled by his talent, taste and a legendary Rolodex, he soon made his reputation as florist to the stars. His exuberant creations graced the homes and parties of Hollywood’s boldest-faced names, earning him international renown.
Regally styled “the king of roses” for his lavish use of them in his designs, Eric’s ambitions nevertheless extended beyond floral arrangements: “In the back of my mind,” he says, “I always knew I could get famous for that, and if I got famous enough, I could launch a perfume.”