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LA FEMME PRADA AND L’HOMME PRADA

THE QUINTESSENTIAL PRADA FRAGRANCES

At the epicenter of the House, La Femme Prada and L’Homme Prada represent a fluid relationship between polar definitions. The family of fragrances draw on both time honored ingredients and surprising compositions yielding fragrances that defy expectations.

Innocence is undercut with carnality, the lush is crossed with the refined. The collection explores a range of masculinities and femininities: idiosyncratic, individual, defiant, and highly personal. As a whole they form an olfactory investigation into the very nature of gender: a dynamic range of expressions that reject the clichés of fixed categories.

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PRADA OLFACTORIES

CHEMICAL POEMS

Prada’s most intellectual and exquisite compositions trigger precise memories. Intellectual and utterly sensual, Olfactories embody the paradoxical Prada mystique.

A collection of contradictions, each scent is entirely idiosyncratic. Floral essence acts as a sensory bullet, an unexpected tone triggers a hidden reference, and the synthetic recasts the natural in scents that initiate experiences rather than conform to them.

Oblique and unprecedented, Olfactories are moments outside of convention, rarefied experience born of contrasts. They subvert the codes of perfumery and articulate the senses, delighting in the marriage of opposites.

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LES INFUSIONS PRADA

PRESENT MEMORY

Les Infusions de Prada are vivid, yet subtle compositions of high craft and fleeting recollections. Les Infusions de Prada are the essence of remembering.

Each evokes an ephemeral suggestion of a source – never a direct reference – that is at once intense and intimate.

The scents reinterpret ancient perfumery techniques and reinvent the natural in forms that feel entirely modern, clear, and precise. The experience is one of déjà-vu, an olfactory flirtation with the past that looks boldly to the future.

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PRADA LUNA ROSSA

HIGH-TECH NATURE

Prada Luna Rossa mirrors the rhythm of interaction between man and nature, powerful and fresh yet capable of provoking subtle emotion. Here is scent as extreme sport: fragrances born of an uncompromising challenge between the raw and the refined.

Taking cues from the high-tech materiality of the men’s fashion line, Prada Luna Rossa presents a dynamic competition between the innovation of man and the irresistible power of his environment.

The result is an equilibrium: warm sensuality that is refined and dignified in a fresh, invigorating olfactory experience.

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PRADA CANDY

CLASSIC POP

Mess with excess: Venerable Prada’s wild flirtation. A jolt to the system: the fragrances that demolish preconceived ideas.

With a bit of the wild ‘60s, a little Nouvelle Vague, and some shiny Pop thrown in, the Prada Candy family takes extremity to the extreme, jumping from one obsession to the next. Life is lived at its fullest, limits are passé.

Here femininity is excessive yet tender, overblown but always sophisticated. Prada Candy embodies a guilty pleasure: an overdose of luxury – all wrapped up in shocking pink – that results in a highly-addictive indulgence that is surprisingly refined.

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THE AMBER UNIVERSE

ROMANTIC INTELLIGENCE

Prada’s first fragrance endures: A radical depiction of classicism, elegantly refined and passionately intense.

With roots in the ancient perfumery of India and Persia, the Prada Amber family represents a contemporary hybrid of timeless ingredients that create a singular twist on a classic perfume.

Graceful and dignified, the Prada Ambers ignite in contradiction: ancient meets modern, west reflects east, the distant and familiar overlap. At once powerful and present but never demanding.

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